Deyemi Okanlawon’s romantic comedy “All Fair in Love” has emerged as a major success in Nigerian cinema, surpassing N90 million in ticket sales nationwide. This achievement, announced by Filmone Entertainment, cements the film’s position as Nollywood’s highest-grossing movie of 2024 so far.
Strong Start and Continued Success:
Following its premiere on February 14th, the film secured a strong opening weekend with N7.6 million in earnings. Advance screenings held just two days before release generated an additional N10.4 million, highlighting the pre-release buzz surrounding the movie.
A Celebration of Nollywood:
The robust box office performance of “All Fair in Love” reflects audience enthusiasm for compelling Nollywood narratives. This success story strengthens Nollywood’s position as a global filmmaking powerhouse and sets a promising tone for the Nigerian film industry in 2024.
A Story of Love and Complications:
“All Fair in Love” explores the complexities of relationships. The plot centers on two Nigerian business partners and friends, played by Deyemi Okanlawon and Timini Egbuson, whose camaraderie is tested when they find themselves attracted to the same woman, played by Buhle Samuels. The film boasts a stellar supporting cast featuring established names like Ireti Doyle, Juliet Ibrahim, and Adedimeji Lateef.
A Valentine’s Day Gift and Directorial Debut:
Before the film’s release, Deyemi Okanlawon expressed his excitement about offering Nigerians a special Valentine’s Day treat. He described “All Fair in Love” as a cinematic escape designed to provide a welcome break from life’s challenges and add a touch of lightheartedness. Notably, this project marks Okanlawon’s directorial debut, adding another layer to his involvement in this successful film.
Proven Leading Men:
Both Deyemi Okanlawon and Timini Egbuson have experience in box office hits. While directing “All Fair in Love,” Okanlawon also starred in the film. Egbuson previously appeared in the commercially successful “A Tribe Called Judah,” a movie associated with actress Funke Akindele that surpassed N1 billion in earnings.
“All Fair in Love” continues to dominate Nigerian cinemas, solidifying its place as a crowd-pleaser and a significant achievement for Nollywood in 2024.
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