As the world hurtles deeper into an AI‐driven epoch, Africa finds itself at a pivotal juncture. The promise of transformational growth—across healthcare, education, agriculture, defence, and more—hangs on how adeptly the continent embraces artificial intelligence. Yet the flip side is no less stark: failure to attract or harness meaningful AI investment risks reinforcing digital dependency, external bias, and a kind of “data colonisation.”
Abasiama Idaresit, CEO of Wild Fusion Holdings and a respected voice in African tech, recently underscored this challenge. He argued that the continent must aggressively court AI investment—not just to grow its economies, but to safeguard its sovereignty in the digital age. As he sees it, the window is open now, but only if policymakers, investors, and innovators act decisively.
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The Investment Imperative and Hidden Risks
Global AI industry projections point to a market size of $4.8 trillion by 2033—an economy that could dwarf many national GDPs. That scale offers both opportunity and hazard. Already, over $650 billion has been poured into AI globally over the past decade, accelerating the Fourth Industrial Revolution in real time.
Yet Africa currently commands just a sliver of this flow. With 17% of the world’s population but only about 1% of global digital infrastructure, the imbalance is stark. Without systemic and sustained investment in AI and data infrastructure, the continent could be relegated to a passive role in moulding its own future—forced to import AI services and technologies tailored elsewhere, rather than built for African contexts.
The dangers are many:
- Connectivity latency: Relying on data centres abroad means slower response and user experience degradation.
- Biased algorithms: Models trained on datasets from elsewhere may marginalise African realities and perspectives.
- Digital colonisation: African data exploited for external gain, without adequate local return.
- Capital flight: Profits generated locally may leave, rather than being reinvested.
- Wider inequality: Those left behind may see their gaps deepen in an AI-powered era.
Idaretsit warns that this is not a passive race; without bold action, Africa risks losing leverage over its own digital future.
Where Africa Can Capture Value: The AI Value Chain
To avoid being mere consumers of AI, African nations must insert themselves into the early, value-rich layers of the AI lifecycle. This is where a massive economic and strategic opportunity lies.
- Data sourcing & ingestion
Collecting, cleaning, and aggregating raw data from local contexts (language, communities, geographies).
Because AI models need contextually relevant inputs, Africa’s unique linguistic, cultural, and environmental diversity becomes an asset—if captured effectively. - Data labelling & annotation
Assigning meaning to raw data—“this photo shows maize, this image is a river, this voice snippet is Yoruba”—is labour‐intensive but essential. The global data labelling industry is already measured in billions of dollars, growing at a projected CAGR of ~20%. Nairametrics
Africa’s youthful workforce and relatively lower labour costs create a competitive edge here. - Data cleaning, preparation, and enablement
Preparing datasets for model training, ensuring quality, de‐biasing, and formatting. These tasks are foundational, and their importance is often underestimated—yet bad data leads to bad AI. - Model development and fine-tuning
Tailoring pre‐existing models (from open-source or licensed frameworks) to African languages, contexts, and needs. Over time, local teams can evolve toward the original model design. - Deployment, monitoring & governance
AI systems must be monitored, audited for fairness, and regulated. Africa must build its own governance ecosystems to guard against misuse or unintended harm.

Idaretsit emphasises that the greatest gains—and the greatest shields of sovereignty—come from mastering the early, foundational layers (steps 1–3). Focusing on these is not a second choice, but a strategic necessity.
Already, several African firms—such as Lelapa and Sama—are doing just that, providing data services to global “hyperscalers.” These efforts are nascent but promising examples of what digital sovereignty could look like in practice.
From Policy to Practice: What Must Be Done
To translate ambition into action, a multipronged, inclusive strategy is needed. Here’s a roadmap:
1. Commit national AI strategies, backed with funding
Some African states have opened this path: Nigeria’s National AI Strategy, Kenya’s ICT plans, Egypt’s AI frameworks, and the African Union’s continental AI strategy. But a strategy without capital is hollow. Countries must allocate budgets—not only for research labs and innovation hubs, but for infrastructure: data centres, fibre, cloud platforms, and connectivity.
2. Incentivise early‐stage AI and data investment
Tax incentives, grants, matching funds, and public–private partnerships can de-risk the early phase of AI ventures. Policymakers should view data as a strategic resource—much like natural resources—and regulate accordingly. This means thinking of “data extraction” and “data export” as analogous to raw material mining, ensuring value addition happens locally.
3. Build human capital for data enablement
Africa’s youthful population is a powerful asset. But to harness it, digital literacy, coding, data science, and ethics training are essential. Universities, training centres, bootcamps, and mentorship programmes must scale quickly. A base of well-trained local journalers of data is the backbone of sustainable sovereignty.
4. Encourage ethical governance, standards, and oversight
AI is not value-neutral. Without accountable oversight, it can magnify bias or be weaponised. African governments must design regulatory frameworks, data protection laws, and auditing bodies that reflect local values and rights.
5. Foster cross-border collaboration and regional hubs
Africa should not compete only internally; it must collaborate across borders. Regional AI hubs, shared data infrastructure, harmonised regulation, and resource pooling can amplify scale. The continent’s unity is a strength, not a hindrance.
6. Attract global and diaspora capital into local AI funds
Investors—global firms or African diaspora—can find opportunities in local AI and data ventures. But they need clarity, incentives, and confidence. Governments can help by creating co-investment funds, guarantees, or specialised AI venture vehicles centred on local priorities.
The underlying message: Africa’s ambitions in AI must be intentional, not passive.

The Call to Action: Why Now, Why Africa?
Idaretsit makes a powerful closing argument: Africa may have missed the earlier industrial revolutions, but the Fourth is unfolding now—right before our eyes. The levers of power are shifting from capital and manufacturing to data and intelligence. The question isn’t whether Africa participates—it’s whether Africa shapes.
For Nigeria, Ghana, Kenya, South Africa, Egypt, and others, the moment is ripe. The continent has:
- A young, energetic population ready to harness change.
- Lower labour costs make data services globally competitive.
- An increasing appetite among global investors for inclusive, sustainable AI.
- Existing building blocks: early AI strategies, pilot initiatives, innovation ecosystems.
The risk of inaction is severe: a future defined externally, biases baked into predominantly foreign tech, and lost local potential. The prize, however, is equally great: digital sovereignty, economic inclusion, technological leadership, and a more equitable partnership with the rest of the world.
As Idaresit concludes, Africa must not let passivity decide its fate. The time for AI investment in securing digital sovereignty is now.
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