Score, the dating app designed for people with good to excellent credit, has quietly shut down.
Score, the dating app targeting individuals with good to excellent credit, shut down in early August, as confirmed by its parent company, Neon Money Club. Originally intended as a 90-day pop-up app launched in February, the app’s unexpected popularity led to a six-month extension. During that time, it attracted around 18,000 users and made 8,000 matches.
The app was designed to raise awareness about credit health and spark conversations around financial responsibility. Despite its success, co-founder Luke Bailey emphasized that Score was always meant to be temporary. He also noted that the app provided valuable insights into the current dating scene, such as highlighting the credit score gap between genders, particularly among millennials, where men had an 11% advantage over women.
Bailey rejected claims that the app was classist, stating that it connected financially responsible individuals and educated users about their credit health. As Neon Money Club shifts focus, they are working on new projects related to their AMEX card and financial wellness content, but Bailey hinted they might not venture into the dating space again. Instead, they plan to continue innovating in financial literacy and wellness.
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